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[ UPCOMING RELEASE ]
Big B Album Elmeraya
Releasing Date 11/11/2026Unity Original
BIG B delivers a bold, unapologetic musical experience that blends Egyptian rap, experimental hip-hop, and raw storytelling. With hard-hitting beats, sharp lyricism, and unconventional sounds, the album explores identity, inner struggles, social contradictions, and the realities of everyday life. Each track reveals a different perspective, pushing boundaries while staying true to BIG B’s distinctive artistic voice. **A Unity Music Production Release.**
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About Unity Music Production
Egyptian Roots. Independent Voices. A Global Outlook.
01 / WHO WE ARE
Independent by Design. Universal by Standards.
Unity Music Production is an Egyptian independent music company dedicated to discovering and developing young artists. Founded by Tareq Altonsi, Unity blends artistic creativity with a strategic business approach to bring local talent to the global stage.
From our headquarters in 6th of October City, we oversee songwriting, harmonic arrangement, vocal coaching, live instrument tracking, and multi-channel Dolby Atmos spatial mixing. Since 2024, we have produced several EPs, completed certified Dolby Atmos releases, and partnered with distribution giants like Viral Wave and Dolby.
02 / VISION & VALUES
A New Cultural Horizon for Arab Sound.
- Rooted Egyptian heritage infused with international standards
- Cutting-edge Dolby Atmos immersive audio technology
- End-to-end artist development from writing to distribution
OUR ARTISTS
Shaping the Contemporary Sonic Landscape
Cinematic & ClassicalUnity OriginalTareq Altonsi
Tareq Altonsi
Tareq Altonsi is an Egyptian artist and composer whose work spans standalone albums and music for the screen. With “Keeper” and “A Day in Cairo,” he invites listeners into his own musical world, where atmosphere, emotion and storytelling meet.
Afro-Reggae & Egyptian FusionUnity OriginalAhmed Youssef
Ahmed Youssef
Afro-reggae rising star delivering fresh melodies and soulful energy with a unique Egyptian identity.
Egyptian Hip-Hop & FunkUnity Original
Egyptian Rap & TrapUnity OriginalHakim Elbagoury
Hakim Elbagoury
Blending Afro vibes, hip-hop flow, and street culture in a fresh new direction.
Contemporary Arabic PopUnity Original
Contemporary Egyptian PopUnity OriginalMohamed Tawfiq
Mohamed Tawfiq
Emotional depth, clean writing, powerful vocals, and undeniable commercial appeal.
EXPERTISE & INFRASTRUCTURE
End-to-End Sound Solutions
01
Music Supervision&Editing
Music that serves the story. Unity provides music supervision and editing for films and TV series, shaping musical direction, selecting suitable tracks and refining every cue to support the emotion and rhythm of the picture.
02
Music Production
Full workflow: Songwriting, Composing, Arrangement, Studio Recording, Mixing & Mastering in Stereo and Dolby Atmos.
03
Audio for Brands & TV Services
Jingles, Commercials, Audio Branding, Podcast Production, Voice-over Recording, and Sound Design for Film/Video.
04
Artist Development
Creative direction, Vocal coaching, Release planning, Social media branding, Photoshoots, and Video content.
COLLABORATORS
Industry Partners
World-Class Brands and Distributors We Work With

Pop Arabia
PopArabia is Unity Music Production’s digital distribution partner, helping deliver our artists’ releases to streaming services and digital music stores. Through this collaboration, we bring music from Unity’s roster to listeners across the region and around the world.

Dolby Atmos
Dolby Atmos brings a new dimension to music, allowing vocals and instruments to be placed within an immersive soundscape. Unity Music Production offers Dolby Atmos mixing through specialist studio collaboration, helping artists create listening experiences with greater space, depth and detail.

Tiny House Music
Tiny House Music is Unity Music Production’s music publishing partner, supporting the registration and administration of our songwriters’ works. Together, we help creators manage their publishing rights and explore opportunities for their music to reach new audiences through licensing and sync.

Laialah Studio
Laialah Studio is Unity Music Production’s partner in Brazil, connecting our creative community with Brazilian artists and musical perspectives. Through this collaboration, we support cross-cultural projects and international releases, bringing Egyptian and Brazilian talent together through music.
LEADERSHIP
The Minds Behind Unity
Tareq Altonsi
Founder & Executive ProducerTareq Altonsi, , is an Egyptian artist, music producer, and the founder of Unity Music Production. Based in 6th of October City, Egypt, he established Unity in 2024 to help artists develop their sound, shape their identity, and bring their music to audiences beyond borders. As founder and CEO, Tareq combines hands-on creative work with the direction of Unity’s music production, artist development, and international collaborations. His work also extends to music editing and supervision for television drama, shaping how music supports storytelling on screen. An artist himself, with the albums “Keeper” and “A Day in Cairo,” Tareq brings a performer’s perspective to his work with other musicians. He is a member of the Irish Music Rights Organisation (IMRO) and places artistic identity and the value of original work at the centre of his approach. Through Unity, his vision is to build a home for distinctive voices, connecting Egyptian talent with a wider musical world.
Nahla Elnaggar
Head of Public RelationsNahla Elnaggar is Head of Public Relations at Unity Music Production, overseeing the company’s public communications and relationships with media, partners and the creative community. Her role focuses on communicating Unity’s vision, supporting the visibility of its artists and releases, and building meaningful connections across the music and entertainment industry.
Ahmed Youssef
A&R & Artist Development DirectorAhmed Youssef oversees talent discovery and artist development at Unity Music Production. He reviews new submissions, identifies promising voices, and works closely with artists to refine their sound, strengthen their performances, and bring out their individual strengths. Drawing on his own experience as a musician, Ahmed provides practical creative guidance that helps emerging talent develop a distinctive artistic identity and prepare for release.

Adel Hassan
Head of TechnologyAdel Hassan oversees technology and web development at Unity Music Production. He builds and maintains the company’s websites, manages its digital systems, and provides technical support for day-to-day operations. Working closely with the team, Adel turns business and creative needs into practical digital tools that support Unity’s artists, releases, and services.
UNITY MUSIC PRODUCTION · CAIRO
Let’s Create Together.
Musicians, filmmakers, and brands—book your next session at our 6th of October City studios.








